Society > Together with the Local Community Promotion of Local Communities

The Group values its connections with people in the communities where it does business. As a member of various local communities, we are deepening exchanges with local communities through the sponsorship of regional events and other initiatives, and we are taking steps to contribute to the development of regional society by conducting historical and cultural activities and regional activation initiatives.

Mitsubishi Tanabe Pharma Historical Museum

In May 2015, the Company opened the Mitsubishi Tanabe Pharma Historical Museum on the second floor of its headquarters in Doshomachi, Osaka, which is known as the “pharmaceutical district.” Visitors can learn about the history of the Company, which was founded in 1678, and the history and culture of Doshomachi. In addition, using 3D images and touch panels, visitors can learn about such topics as the structure of the human body and how pharmaceuticals work. In the eight years since its opening, about 35,000 people have visited the museum.

The museum’s website features “Virtual Tour” videos that introduce certain exhibits using audio guides. (https://www.mtpc-shiryokan.jp/en/vtour/)

This historical museum is not only cooperating by providing exhibition materials, it is also cooperating with local events and contributing to the development of the next generation, such as with off-campus school learning activities.

Mitsubishi Tanabe Pharma Historical Museum
Website : https://www.mtpc-shiryokan.jp/en/

Certified by “This is MECENAT 2023,” the Association for Corporate Support of the Arts

In July 2022, the operation of this museum was certified under the “This is MECENAT 2023” certification system for MECENAT activities (promoting social creativity through arts and culture) implemented by corporations and corporate foundations under the Association for Corporate Support of the Arts. This is the fourth consecutive year of certification since 2020.

*“This is MECENAT” is a system for promoting social creativity through arts and culture by certifying various MECENAT activities and shining light on each of them.

Regional Activation Initiatives in Pharmaceutical District, Doshomachi

The Company is contributing to regional activation through the Historical Museum and the sponsorship of events in cooperation with regional organizations.

Operation and Implementation of the Shinno Festival

In Doshomachi, where the Company has its headquarters, the Shinno Festival (a pharmaceutical festival) is held each year on November 22 and 23. The festival is operated and implemented by YAKUSOKO, an organization mainly established by pharmaceutical companies in Doshomachi. The Company has contributed to the festival as a core member of YAKUSOKO for many years.

Sponsored “Doshomachi Tanamin Storytelling Theater”

Since fiscal 2017, we have sponsored the semi-annual Doshomachi Tanamin Storytelling Theater, which uses the name of the Company’s original character Tanamin. Through rakugo, which is a traditional form of entertainment that is highly popular in Osaka, and lectures about the lifestyles of the time, we are providing opportunities for people to become familiar with the history and culture of Osaka, and these initiatives have been well received.

Prompted by the COVID-19 pandemic, from 2020 onwards we switched to offering these events through on-demand delivery. In fiscal 2022, after thorough infection control measures were put in place, the event was held in a venue in the company head office for the first time in two and a half years. The fall session was held in conjunction with the Jinno Festival, resulting in a lively “laugh and learn” storytelling event celebrating the god of health and medicine.

(Doshomachi Tanamin Storytelling Theater https://www.tanamin-yose.net/) (Japanese language only)

Doshomachi Tanamin Storytelling Theater

Doshomachi Museum Street

As an everyday initiative, in cooperation with other Doshomachi exhibition facilities related to pharmaceuticals, we are rolling out a publicity activity under the name Doshomachi Museum Street (Japanese language only). The community will work to provide information to encourage large numbers of people to visit Doshomachi, which is the birthplace of Japan’s pharmaceutical industry.

The Company will continue to contribute more and more to local communities.

Doshomachi Museum Street Map

Held Yoshitomi Summer Festival

The Yoshitomi Office (Fukuoka Prefecture) held the “Yoshitomi Summer Festival“ on the plant premises in August 2022, marking the 48th time that we have held this annual community event. In 2020 and 2021, the COVID-19 pandemic saw us limit the festival to fireworks displays only, so the 2022 festival was the first time we had held the full event in a long time. On the day of the festival we welcomed 1,200 people, including local residents, guests, employees, and their families (the maximum number of people permitted to enter) to the venue. The full program included Kagura dancing, belly dancing, fireworks, and a lucky draw, and was the perfect way to commemorate the 80th anniversary of the completion of the Yoshitomi Plant. Going forward, we will continue to value the bonds that we create with the local community through the summer festival, and treasure the relationships that we build with them.

Donating Over-the-Counter Medicines to Children’s Land

In June 2022, as a part of our corporate citizenship activities, we donated OTC medicines and other items to Kodomo-no-kuni (Children’s Land) in Yokohama City. Kodomo-no-kuni is a natural amusement park that utilizes a thickly wooded area of approximately 100 hectares in the Tama Hills area of Yokohama City. It was opened in 1965 in commemoration of the marriage of His Imperial Highness (now Emperor Emeritus) in 1959. Since 1971, for 50 consecutive years, the Company has contributed OTC medicines and made other contributions to Kodomo-no-kuni.

On the day of the presentation, Director Tamura of Kodomo-no-Kuni offered their thanks for our ongoing donations of such large amounts of medication. The recent drop in the number of COVID-19 infections has brought an increase in the number of visitors to the park. They commented that since many children injure themselves while playing vigorously outside, the donations are very helpful.

To commemorate the 50th anniversary of the founding of Kodomo-no-Kuni, the Company donated the home of bird characters Juru and Chichi, which has become a favorite spot for visitors to take commemorative photographs.

Donation of OTC medicines
“Juru & Chichi’s House,” donated by our company, has become a popular photo spot

Collaborating with Regional Organizations

Doshomachi Development Association

In September 2015, a Doshomachi development association known as the Doshomachi Club was established. The Company serves as the executive office of the association. The Doshomachi Development Association is engaged in a variety of initiatives aimed at achieving the SDGs. The objectives of this organization are to maintain and develop the cityscape, centered on the Doshomachi Street, to conduct activities to foster trust and mutual cooperation among the people who live and work in the area, and to build a dynamic community that brings together people who are interested in health. On that basis, the organization seeks to link the history and traditions of the Doshomachi pharmaceutical district to the future.

Doshomachi Street Revitalization Project

The Doshomachi Street Revitalization Project seeks to create attractive and people-friendly towns through public-private partnerships, and is working on a utility pole removal and road maintenance project in an area of Doshomachi that meets the demands of local landowners and relevant parties. A sidewalk was created in May 2022, creating an all-new nighttime view. By 2024, in anticipation of the Osaka/Kansai Expo we plan to complete the removal of the utility poles along with moving power lines underground.

Osaka City approved the “Doshomachi Landscape Agreement” system in June 2022, with the goal of enhancing the attractiveness of the town based on rules formulated together with the landowners along Doshomachi 2- and 3-chome.

Road Maintenance from the Doshomachi Street Revitalization Project

Other initiatives

In an effort to conduct activities that foster trust and mutual cooperation among the people who live and work in the area, we are promoting a rooftop greening project based on potted grape cultivation, which is also an environmental measure, with a great deal of wine being made.

We also focus on offering information on the region, offering the history of Doshomachi and its buildings through a website, and introducing events through social networking services.
Doshomachi development association (known as the Doshomachi Club)
(https://doshomachi-club.org/) (Japanese language only)

We will continue to cooperate in activities to create dynamic towns that meet local needs.

Also, we have joined the Semba Club, the Sankyubashisuji Trade Association, and other organizations, and participated and cooperated in various local revitalization activities.
A variety of industries have long prospered in the Senba area, including pharmaceuticals in Doshomachi, finance in Kitahama, and textiles in Honmachi, and there are many historic buildings. Mitsubishi Tanabe Pharma also takes part in "Living Architecture Museum Festival Osaka (Ikefes Osaka)," which is held every fall. (https://ikenchiku.jp/) (Japanese language only)

5th KJPA Volunteer Event – Kimchi-Making Volunteers (South Korea)

In November 2022, five employees of Mitsubishi Tanabe Pharma Korea participated in “Kimchi-making volunteers” sponsored by the Korea Japanese Pharmaceutical Association (KJPA). In this volunteer activity, Japanese expats and their families experience Korea’s traditional kimchi-making culture and provide the kimchi they make (4,000 kg) to 600 households with elderly and socially vulnerable people in the area. Kimchi-making was a good opportunity for Japanese expats and their families to understand Korea’s traditional culture and deepen exchanges with local people.

Kimchi-making was fun.
The finished kimchi was donated.

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